Cross-Cultural Ethical Contradictions

Some of the knottiest ethical problems occur as corporations do business in other societies where ethical standards differ from those at home. Today the policymakers and planners in all multinational corporations, regardless of the nation where they are headquartered face ethical dilemma.

Should ethical principles—the ones that help chart right and wrong conduct—take their meaning strictly from the way each society defines ethics? Are Japanese attitudes towards job opportunities for minorities, other workers and women as ethically valid as US attitudes? Who should assume the ethical responsibility? What or whose ethical standards should be the guide?

As business becomes increasingly global, with more and more corporations penetrating overseas markets where cultures and ethical traditions vary questions occur more frequently. Employees and managers need ethical guidance from clearly stated company policy if they are to avoid the psychological stresses.

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