Motivation and Control

In most organizational settings, goals are used for two purposes. First, they are a useful framework for managing motivation. Managers and employees can set goals for themselves and then work toward these goals. Second, goals are an effective control device. Control is the management activity directed at monitoring how well the organization is performing. Thus, if the organization’s goal is to increase sales by 10 percent, a manager can use individual goals to help attain the overall goal. Further, comparing people’s short-term performances with their goals can be an effective way to monitor the organization’s long-run performance.

My Consultancy–Asif J. Mir – Management Consultant–transforms organizations where people have the freedom to be creative, a place that brings out the best in everybody–an open, fair place where people have a sense that what they do matters. For details please visit, and my Lectures.