What Employees Need to Learn


What employees need to learn, beyond their immediate assignments, depends on what the employer wants them to contribute. Leading companies want employees to consider themselves members of the organization, to recommend and implement ways of making the company more successful. Consequently, they tell them a great deal about corporate goals and plans, the operation of the job site, the jobs of peers and managers, the functions of adjacent work units, the technology in use, effective problem-solving methods, and actual costs.

A handful of companies encourage employees to learn the act of technological adaptation, an art whose importance is destined to grow. Potential new uses of flexible automation, robots, or end-user office automation are limited only by the ingenuity of the users. Continuous learning centers are a good example of how to stimulate adaptation.

My Consultancy–Asif J. Mir – Management Consultant–transforms organizations where people have the freedom to be creative, a place that brings out the best in everybody–an open, fair place where people have a sense that what they do matters. For details please visit www.asifjmir.com, and my Lectures.

Training the Trainer


If learning is to be truly continuous, an organization must look to its own resources for more and more of the teaching. Sole reliance on professional trainers, whether internal or external, is expensive and, in many instances, redundant. The only irreplaceable capital an enterprise possesses is the knowledge stored in the brains of its people. But the productivity of intellectual capital depends on how effectively the owners share it with those who can use it.

Skill at teaching comes naturally to a few; most of us have to acquire it the hard way. Leading companies have therefore adopted the practice of training the trainer, and their experience confirms that content experts learn the art of training more readily than training experts can master unfamiliar technical content. As a bonus, they find, the ad hoc trainers gain new insights and reinforce their own knowledge as they transmit it to others.

My Consultancy–Asif J. Mir – Management Consultant–transforms organizations where people have the freedom to be creative, a place that brings out the best in everybody–an open, fair place where people have a sense that what they do matters. For details please visit www.asifjmir.com, and my Lectures.

Definitions of Strategy


Strategy: the science of planning and directing military operations, a plan or action based on this; skill in managing or planning, esp. by using stratagems. (Collins Pocket Dictionary, 1986)

Stratagems: a trick or plan for deceiving an enemy in war; any trick or scheme. (Collins Pocket Dictionary, 1986)

Strategic: sound in strategy; advantageous; needed for carrying on war; directed against the military and industrial installations of the enemy. (Collins Pocket Dictionary, 1986)

A strategy is a plan of action designed to achieve a particular goal. The word strategy has military connotations, because it derives from the Greek word for general. A strategy is a long term plan of action designed to achieve a particular goal. Strategy may also refer to:

  • Business strategy, the art and science of enabling an organization to achieve its objective
    • Marketing Strategy, a process that allows an organization to increase sales and achieve a competitive advantage
    • Technology strategy, a document that explains how information technology should be used as part of a business strategy
    • Digital strategy, the process of specifying an organization’s processes to deploy online assets
  • Trading strategy, a predefined set of rules to apply in finance (Wikipedia)

My Consultancy–Asif J. Mir – Management Consultant–transforms organizations where people have the freedom to be creative, a place that brings out the best in everybody–an open, fair place where people have a sense that what they do matters. For details please visit www.asifjmir.com, and my Lectures.

Public Relations Advertising


The past few decades have witnessed a substantial increase in the attention given by producers to their relations with various publics. There are many facets to public relations, which makes it difficult to develop a concise all-encompassing definition.

Public relations practice is the art and social science of analyzing trends, predicting their consequences, counseling organization leaders, and implementing planned programs of action which will serve the organization’s and the public interest.

Given the potential, advertising may provide an efficient instrument of communication in furthering the public relations of various firms.

Producers may have many “publics” to consider, including stockholders, employees, customers, prospective customers, professional educators, legislators, and citizen voters. All these and others have some interest in, and association with, specific firms. The attitudes that individuals and groups of people have toward the policies and practices of specific business institutions can have an important bearing on strikes, work slowdowns, consumer patronage, education of youth, and business legislation.

The means and ends of “public relations” advertising by producers are diverse. Generally, however, there is a common purpose—to favorably influence one or many of the firm’s public, in an inceasingly independent society.

My Consultancy–Asif J. Mir – Management Consultant–transforms organizations where people have the freedom to be creative, a place that brings out the best in everybody–an open, fair place where people have a sense that what they do matters. For details please visit www.asifjmir.com, and my Lectures.

Shaping the Corporation


What will be the shape of the new corporation—the company that survives and thrives on the difficult path to the twenty-first century? Will it be a flattened pyramid, a networked cluster, a hollowed-out donut, or possibly even a shamrock?

These and other nonhierarchical possibilities stimulate a great deal of interesting speculation. The art of organization design is at a significant crossroads. Many of its old truisms are coming under fire, and few new proven ones have emerged to replace them. But at least some sense of direction for the new corporation is apparent: It will be a business with few walls. Its structure will minimize barriers between staff thinkers  and line doers, between functions and divisions, and between the company and the outside world.

My Consultancy–Asif J. Mir – Management Consultant–transforms organizations where people have the freedom to be creative, a place that brings out the best in everybody–an open, fair place where people have a sense that what they do matters. For details please visit www.asifjmir.com, Lectures, Line of Sight

Geographic Information Systems


The administration and management of Sales territories presents a tremendous challenge, even to the most experienced sales managers. While you would like to have your salespeople feel that territory administration is done fairly and reasonably, the truth of the matter is that it is usually more of an art than a service. A geographic information system allows a salesperson or sales manager to view and manipulate customer and/or prospect information on an electronic map. Customer information can be accessed directly from contact management data. Information on potential prospects can be entered into the system directly as it is captured, or the information can be purchased in bulk in computer format from third party sources.

Once the information is plotted on a map, the administration of territories becomes immeasurably more accurate. The information can also be manipulated much more easily. In addition, this type of visual representation will often reveal buying patterns or trends that would not otherwise be apparent.

Salespeople can use geographic information systems in planning their sales calls to make the most efficient use of their time. Drive time is minimized when sales call planning is done with geographic considerations in mind.

My Consultancy–Asif J. Mir – Management Consultant–transforms organizations where people have the freedom to be creative, a place that brings out the best in everybody–an open, fair place where people have a sense that what they do matters. For details please visit www.asifjmir.com, Line of Sight

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