Deficit Budget


If you do not earn enough to cover your expenses and show some profit, then you have to consider what to do about it. There are four possibilities:

  1. You can raise your rates, something that, ironically, freelancers seem most reluctant to do, it is the first thing most business owners would think of doing in such a situation, if they possibly could.
  2. You can increase your workload. This is feasible in some fields and not in others. Most editors, for example, cannot learn to edit any faster, and their income is limited by how much they can physically accomplish. On the other hand, you may subcontract, that is, hire someone to work for you and take part of his or her earnings. This works especially well if you can find someone to train who wants to learn you trade. You can also often subcontract with colleagues when they are in slow periods.
  3. You can expand into related kinds of work that pay better or that you can do faster. One editor, learned to do indexing. Fewer people have indexing skills compared to the number who copy-edit, and the hourly rate for indexing is higher than for copy-editing and proofreading.
  4. Finally, you can reduce your expectations. While freelancers can do and earn a healthy living, free-lancing will probably not make you rich. As a general rule, unless rare luck strikes, or you are willing to expand through subcontracting or finding new and more lucrative areas in which to work, your income will probably not soar dramatically. On the other hand, it should rise steadily, and it must keep pace with inflation.

My Consultancy–Asif J. Mir – Management Consultant–transforms organizations where people have the freedom to be creative, a place that brings out the best in everybody–an open, fair place where people have a sense that what they do matters. For details please visit www.asifjmir.com, and my Lectures.

Hetrogeniety


Because services are performances, frequently produced by humans, no two services will be precisely alike. The employees delivering the service frequently are the service in the customer’s eyes, and people may differ in their performance from day to day or even hour to hour. Heterogeniety also results because no two customers are precisely alike; each will have unique demands ir experience the service in a unique way. Thus, the heterogeniety connected with services is largely the result of human interaction (between  and among employees and customers) and all of the vagaries that accompany it. For example, a tax accountant may provide a different service experience to two different customers on the same day depending on their individual needs and personalities and on whether the accountant is interviewing them when he or she is fresh in the morning or tired at the end of a long day of meetings.

Because services are heterogeneous across time, organizations, and people, ensuring consistent service quality is challenging. Quality actually depends on many factors that cannot be fully controlled by the service supplier, such as the ability of the consumer to articulate his or her needs, the ability and willingness of personnel to satisfy those needs, the presence (or absence) of other customers, and the level of demand for the service. Because of these complicating factors, the service manager cannot always  know for sure that the service is being delivered in a manner consistent with what was originally planned and promoted. Sometimes services may be provided by a third party, further increasing the potential heterogeniety of the offering. For example, a consulting organization may choose to subcontract certain elements of its total offering. From the customer’s perspective, these subcontractors still represent the consulting organization, even though their actions cannot be totally predicted or controlled by the contractor.

My Consultancy–Asif J. Mir – Management Consultant–transforms organizations where people have the freedom to be creative, a place that brings out the best in everybody–an open, fair place where people have a sense that what they do matters. For details please visit www.asifjmir.com, Line of Sight